Hyper Targeted Marketing

Creative marketing that hits the spot. We harness the power of online and offline to produce results for your business. New products, new services, new customers – bring us your challenge and we’ll deliver.

What is Hyper Targeted Marketing?

In a world of overwhelming and relentless advertising noise, we offer highly targeted marketing solutions designed to focus  your promotional spending on clearly identified outcomes. We pinpoint your objectives and deliver creative solutions that work to achieve them.

Whether it is a product, a service or an event that you want to promote, we combine marketing knowledge and creative skills to leverage the power of the web, social media, print and broadcast media, to deliver measurable results.

4 Steps to Hyper Targeted Marketing

Our 4 stage process ensures the money you invest in your marketing and promotion is returned many times over in the form of new customers and sales. Hyper targeted marketing pinpoints the right people for your business with a compelling creative message, engaging them and converting them into customers.

1. Setting your Objective

The starting point for a successful marketing campaign is setting clear objectives. It may be the launch of a new product, bringing people to an event, or extending use of existing services. Whatever your marketing challenge, we work with you to set realistic and achievable objectives within your budget. Objectives become the cornerstone of a campaign, something that can be used to measure success as the marketing proceeds.

2. Agreeing the Target Audience

Defining your audience is a key aspect of hyper targeted marketing, and how we can maximise the benefits from your promotional budget. The tools available to us for profiling your audience are many and varied, to the extent that we can pinpoint a particular age group, specific locations, occupations and interests to a fine degree. Using this data we can target the right people to receive your promotional message. 

3. Creating and Implementing the Campaign

With objectives agreed and the audience identified, we develop the creative campaign. Creative ideas with fully costed proposals are presented for you to make an informed decision to proceed. We then move on to the production of creative artwork, copywriting plus the online & social content. Media spend will be deployed and monitored through the campaign.

4. Reviewing the Results

Once the campaign is complete, we measure the results against the criteria agreed in the original objectives. This could be product sales, engagement with social media or a web page, bookings or sales enquiries. Ongoing review during the campaign means adjustments can be made to as the results become apparent. A final review of results against objectives means that next steps can be agreed.

Pushed for time?

Then why not watch our short little video that explains what we do.

Mobile First Marketing Design

Every campaign is unique; some may be suited to printed media, some to radio, and others to social media and targeted web content. Whatever tools are required we create, source and manage these assets throughout the whole campaign.

We put mobile first when it comes to focused web content. All our marketing services can complement your existing marketing strategies and we’re happy to collaborate with your other providers.

Content Focus


  • Pinpoint specific products, service or event
  • Focused, clutter free targeted content
  • Either standalone or part of main website
  • Microsites ideal for testing and short-term campaigns
  • Dedicated 0800 number for enquiry tracking
  • Tailored enquiry form
  • Optimised for mobile


New products, new services,
new customers – bring us your marketing challenge and we’ll deliver.